Senior Applied Scientist, Ads Personalization

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From Unity’s original posting

The opportunity At Unity, we’re committed to building a culture that fosters collaboration and innovation. Within our fast-paced environment, we’re tackling complex challenges that drive meaningful impact for creators and users across our ecosystem. Our Gamer AI team plays a central role in this effort by developing state-of-the-art conversion rate (CVR) prediction and market price models that power our ad ranking and recommendation systems. By leveraging large-scale data and contextual signals, we continuously enhance prediction relevance and accuracy. This drives outcomes such as higher user engagement, stronger conversion performance, and better return on ad spend, helping advertisers achieve their goals while delivering a more engaging experience for users. We are seeking a highly skilled Senior Applied Scientist to build and maintain advanced systems for understanding user behavior across applications. You will be responsible for improving ad ranking, conversion predictions, and recommendation systems, enabling richer behavioral models, smarter bidding strategies, and more effective ad performance. What you’ll be doing • Design, implement, and maintain user understanding…