Director I, Category Growth & Demand Programs (Rocket Growth)

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Seoul, South KoreaPosted today

Apply on Coupang's career page

Market pay check

Matched to Product planning, PR and market research professionals

Source: Ministry of Employment and Labor wage information system (wage.go.kr), wage distribution by occupation.

What you'd do

Identify growth drivers and partner with product to build scalable seller opt-in programs
Partner with sales to create brand and seller growth playbooks for Rocket Growth
Own annual promotion calendar,seller tier criteria,adoption loops,and seller impact delivery

What they want

Hold twelve or more years in e-commerce marketing,program,product,or category roles
Demonstrate full-funnel growth via performance marketing,CRM,and lifecycle optimization
Synthesize complex datasets for prioritization; SQL or advanced Excel highly preferred

Nice to have

Hold a master's degree in marketing,operations,or related business field
Bring experience with KOL ecosystems and modern demand marketing levers

Seoulstart's read

Visa tier (likely): E-7 specialty / professional (likely)
Korean language: Korean not required
English friendliness: High: JD in English, foreign-friendly signals
Context: Coupang Seoul director on Rocket Growth (3P seller fulfillment); expect Korea e-commerce pace and heavy cross-functional stakeholder work.

This is Seoulstart's analysis of the public job description, not the employer's stated policy. Verify visa sponsorship, language requirements, and remote allowances directly with the recruiter.

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