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Market pay for marketing strategy and planning professionals in Singapore
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From Reuters’s original posting
Job Description Corporate legal, tax, trade and compliance teams are changing how they work as regulation grows and AI reshapes the job. Thomson Reuters™ helps them make decisions they can trust, with connected solutions that turn compliance into an advantage for the business. This is a hands-on integrated campaigns and demand generation role. You'll build and run TR's Corporate and Compliance campaigns across AEM, connecting brand and demand from first awareness through to the buying decision. Using customer data, market insight and performance signals, you'll create always-on campaigns that respond to customer needs across the full funnel. You'll own the Corporate and Compliance pipeline target, spending most of your time building and running campaigns and the rest shaping the strategy behind them. As part of TR's regional growth and demand team, you'll draw on global platforms and programs and adapt them to work for this region. Key Responsibilities In this opportunity as a Senior Demand Marketing Manager, Corporates AEM, you will: • Build and run integrated Corporate and Compliance campaigns end to end: the idea and the offer, the content and channel mix, the build and launch,…
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