Field Marketing Manager - 12 Month Contract
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From Canva’s original posting
Job Description: What you'd be doing in this role As Canva scales, change continues to be part of our DNA. But we like to think that's all part of the fun. So this will give you the flavour of the type of things you'll be working on when you start, but this will likely evolve. At the moment, this role is focused on: • Building a genuine partnership with Sales, close enough that your regional GTM plays are shaped with them, not handed to them, and translate directly into aligned account strategies, movement through pipeline, and closed deals • Owning the strategy behind field and regional marketing, not just the delivery: building multi-channel plans that combine in-person experiences, digital campaigns, content, and account-based engagement to move enterprise target accounts through the funnel (events are one tool in the plan, not the whole plan) • Digging into pipeline, program, and campaign performance data yourself, using dashboards and attribution to shape where you invest and prove out what's working, rather than waiting on someone else's readout • Translating global campaigns, customer stories, product priorities, and sales motions into localized, account-relevant strategies…
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