Director, Thought Leader Engagement (TLEL)

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From Pfizer’s original posting

Role Summary The Director, Thought Leader Engagement (TLEL) is responsible for partnering with marketeers to develop and execute a best-in-class, compliant engagement strategy with national and regional Thought Leaders / Opinion Leaders (OLs) to advance Pfizer’s or Specialty Care’s legitimate business objectives (branded and unbranded) across the Gastroenterology (GI) franchise. This role serves as the primary commercial liaison to identify OLs, creating consistent and high-quality One Pfizer experiences while gathering insights that inform brand, franchise, and customer engagement strategies. The Director will partner closely with Marketing, Medical Affairs, Sales Leadership, Market Access, and other cross-functional colleagues to ensure engagement plans are integrated, strategic, and aligned to business priorities. Key Responsibilities Thought Leader Engagement & Strategy • Partner with marketeers to develop and execute a strategic OL engagement plan aligned to brand and GI franchise objectives. • Support and inform OL engagement strategy development, and execute approved engagement plans in alignment with cross-functional owners. • Map the OL community to identify new/emerging…