Product Marketing Specialist – Low Voltage Systems (LVS)

At ABB, we help industries run leaner and cleaner—and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.

This position reports to

Sales Manager (이사)

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Your role and responsibilities

In this role, you will have the opportunity to implement product marketing strategies aligned with global business objectives while supporting growth within ABB's Low Voltage Systems portfolio. You will work closely with sales, customers, and regional stakeholders to develop market opportunities, strengthen customer relationships, and drive profitable business growth through innovative solutions and technical expertise.

The work model for the role is: Onsite

This role is contributing to the Electrification Smart Power Business in Korea. Main stakeholders include Sales teams, Product Groups, Customers, Order Handling, Logistics, and Regional Marketing teams.

You will be mainly accountable for

• Implementing product marketing strategies and communicating compelling value propositions and product positioning in alignment with global product marketing direction.
• Achieving product marketing targets and budgets through effective business planning, market analysis, forecasting, and continuous improvement initiatives.
• Driving business growth by developing customer-focused Low Voltage System solutions and supporting front-line sales teams with technical and commercial expertise.
• Executing annual marketing plans, delivering product training, and developing promotional materials to strengthen market competitiveness and customer engagement.
• Building strong customer relationships while collaborating with internal stakeholders to improve operational efficiency, customer satisfaction, and Net Promoter Score (NPS) performance.

You will join a collaborative, customer-focused, and high-performing team, where innovation, ownership, and continuous improvement are encouraged and rewarded.

Qualifications for the role

• University degree or higher in Electrical Engineering, Marketing, Business, or a related discipline.
• Minimum 5 years of direct sales, product marketing, or business development experience within low voltage switchgear, electrical systems, or related products.
• Strong technical knowledge of low voltage switchgear, power distribution, and electrical infrastructure solutions.
• Demonstrated ability to develop technical and commercial proposals, support complex customer solutions, and collaborate effectively with sales teams.
• Experience conducting market analysis, evaluating customer and competitor insights, and developing strategies to drive business growth.
• A proactive mindset with a passion for innovation, ownership, customer focus, and continuous improvement.
• Business-level English communication skills, both written and verbal.

What's in it for you?

Join a global technology leader where your expertise will help shape the future of electrification. You'll have the opportunity to work with industry-leading products and solutions while collaborating with talented colleagues across the region. At ABB, you'll be empowered to take ownership of your career, continuously learn, and make a meaningful impact on customers and industries around the world.

Benefits

We also offer our employees the following benefits

• Career development and international growth opportunities
• Learning and development programs
• Flexible benefits and employee wellbeing initiatives
• Opportunity to work with industry-leading technologies
• Supportive and inclusive work environment

More about us

Electrification provides leading electrical distribution and management technologies, solutions and services to electrify the world in a safe, smart and sustainable way. The portfolio includes medium- and low-voltage electrical components, switchgear, digital devices, enclosures, and circuit breakers, among others. With our products, solutions and services, we collaborate with customers to improve power delivery and security, enhance energy management, efficiency and operational reliability, as we seek to achieve a low carbon society. go.abb/electrification

Building a cleaner, smarter future takes all kinds of minds: the curious, the courageous, and the creative. That's why we welcome people from all backgrounds and experiences.

Ready to make an impact?

Apply today or visit https://www.abb.com to learn more about the impact of our solutions across the globe.