Develop brand goals,objectives and annual plans through market trend and competitor analysis.
Manage brand financials,P&L tracking and support new product launches.
Lead annual campaign delivery using global platforms and local 360-degree plans.
What they want
7+ years marketing,brand management or integrated marketing communications experience.
Genuine passion for brands,culture and consumer behavior across channels.
Hands-on ownership translating plans into campaigns,briefs and activation materials.
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Nice to have
Shopper,digital,retail media,luxury or premium experience.
Alcohol industry background.
Korean language proficiency.
Seoulstart's read
Visa tier (likely)
F-2 / F-4 / F-5 / F-6 holders welcome
Korean language
Korean preferred (conversational)
English friendliness
High: JD in English, foreign-friendly signals
Context
Diageo is a foreign-invested multinational; Seoul marketing role typically supports English-language operations,though local market execution may require Korean collaboration. Visa sponsorship usually available for qualified international hires.
This is Seoulstart's analysis of the public job description, not the employer's stated policy. Verify visa sponsorship, language requirements, and remote allowances directly with the recruiter.