Junior Manager, Music Content & Marketing - Liquid State

Job description preview

From Sony Music’s original posting

This hybrid role combines content production and marketing promotion and is directly responsible for leading the planning and execution of commercial music release projects. You will bridge creative vision and commercial objectives, independently managing end-to-end core music projects - from early-stage planning, A&R and content creation to full campaign rollout amid growing project scale and complexity that demand strong cross-team collaboration and resource coordination. Join us to lead landmark music initiatives and fuel commercial growth through creative content and innovative marketing. What you'll do: • Market & Competitive Analysis: Conduct competitive research on music genres, major streaming platforms and user music consumption behaviours; propose and pitch new content projects based on data insights and market trends. • Content Planning & A&R: Scout songwriters, producers and artists for projects; oversee quality control of mixes, masters and final deliverables; identify commercially valuable music content aligned with market trends. • Marketing & Release Strategy: Formulate release strategies and marketing plans, refine core selling points, product…