Senior Business CRM Manager - Americas

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From Wise’s original posting

Job Description: The CRM team at Wise is expanding to consolidate our efforts to develop our Americas regional communications for business. We’re all about bringing value to our customers who deserve first-class communications so they make the most of their Wise account that helps them grow their business with the least friction. We are hiring a Senior Regional CRM owner to grow Wise Business across North America and Latin America. Acquisition and conquest are central: helping businesses discover Wise, understand the value of switching from an existing provider and become active customers. The person will work closely with Sales and regional Marketing, including above-the-line (ATL) and Brand teams, to build a repeatable lead pipeline and acquisition programme. They will own regional content adaptation and hands-on CRM delivery. We are seeking someone who sets direction independently, communicates clearly and builds the relationships needed to deliver through a global organisation. Your Mission: • Own a prioritised regional B2B CRM roadmap, balancing acquisition, onboarding and activation with longer-term customer value. • Partner with Sales on target audiences, qualification, lead…