Digital Advertising Data Analyst

Job description preview

From Appier’s original posting

About Appier Appier is a software-as-a-service (SaaS) company that uses artificial intelligence (AI) to power business decision-making. Founded in 2012 with a vision of democratizing AI, Appier’s mission is turning AI into ROI by making software intelligent. Appier now has 17 offices across APAC, Europe and U.S., and is listed on the Tokyo Stock Exchange (Ticker number: 4180). Visit www.appier.com for more information. Role Mission As our Digital Advertising Data Analyst, you won't just be moving data—you'll be defending our revenue and driving our growth. You will bridge the gap between complex datasets and high-pressure business decisions. Whether you are uncovering a campaign's "hidden" success to secure a contract renewal or identifying sophisticated ad fraud to protect a client's budget, your insights will be the backbone of our commercial strategy. Key Responsibilities • Performance Optimization: Analyze real-time campaign data to provide actionable "pivot" suggestions that directly improve client KPIs. • Fraud Defense: Develop and maintain fraud detection reports to proactively address client concerns and ensure high-quality traffic. • Stakeholder Communication: Present…