Corporate Business_SMB Business Lead
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From LINE Taiwan’s original posting
[Team/Position Description] We are seeking an experienced SMB Business Lead to lead the SMB business and drive sustainable customer and revenue growth for LINE Biz-solutions. This role will own the end-to-end SMB growth strategy, focusing on two key growth engines: New Account Growth and Customer Lifetime Value Growth. The leader will guide the SMB Sales team in developing scalable acquisition, activation, retention, monetization, and cross-sell programs, working closely with Product, Marketing, Data, Operations, and GTM teams. Success will be measured by both commercial performance and customer growth outcomes, including new paid accounts, early-stage activation, retention, ARPA expansion, product adoption, cross-sell, and customer lifetime value. [Responsibilities] 1. Business & Growth Strategy • Define the SMB business and customer growth strategy across acquisition, activation, retention, monetization, and expansion. • Own business planning, growth metrics, forecasting, resource allocation, and delivery of agreed customer-growth and revenue targets. 2. New Account Growth • Build a scalable new-account growth engine covering demand generation, conversion, onboarding, and…
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