Brand and Customer Manager - HPV

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From MSD’s original posting

Job Description The HPV Brand & Consumer Marketing Manager is responsible for leading the development and execution of strategies that increase HPV disease awareness, strengthen the relevance of prevention, and support vaccination uptake across key target audiences. The role requires a deep understanding of consumer needs, motivations, barriers, and decision-making journeys across different population cohorts, translating these insights into impactful marketing and access initiatives, customer engagement programs, and disease awareness campaigns that drive meaningful behavioral change and public health impact. As a strategic leader, the HPV BC&M Manager will mobilize diverse cross-functional teams and external stakeholders, leveraging creative thinking, strong collaboration, and a deep understanding of public health activation. The role combines commercial acumen, financial planning, and budget ownership with a consumer-and patient-centric, science-driven approach. By translating complex medical and market insights into compelling strategies and impactful communications, the HPV BC&M Manager will drive engagement, accelerate vaccination uptake, and contribute to improved public…