Director, Access Optimization Lead - Hepatology /Immunology
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From GSK’s original posting
This position can be based in Durham, NC or Philadelphia, PA . Reporting to the Senior Director, Market Access Strategy, Hepatology/Immunology Portfolio Lead, the Director, Market Access Strategy – Access Optimization Lead serves as the enterprise market access leader for assigned brand(s) and indications. This role is responsible for shaping and leading the integrated market access strategy across payer, provider, patient access, pricing and contracting, trade and distribution, and health system channels to maximize brand performance and patient access. This leader acts as the primary market access partner to the brand, serving as a core member of the Integrated Brand Commercialization Team (IBCT) and helping define the strategic choices required to win in a complex and evolving environment. The role is accountable for translating market dynamics, customer insights, competitive intelligence, reimbursement realities, and financial tradeoffs into a clear near-, mid-, and long-term access strategy for the brand. The Director partners across pricing and contracting, account teams, patient experience, trade and distribution, access marketing, access analytics, HEOR / value evidence,…
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